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Parda cervo lux, the bag of understated elegance

Parda Cervo Lux, the Bag of Understated Elegance

Prada, an Italian fashion house specializing in luxury goods, was founded in Milan in 1913. The initiator Mario Prada was a leather goods designer, maker and seller, selling exclusive bags, shoes, suitcases, trunks and so forth. In 1978, Miuccia Prada, Mario’s granddaughter with a PhD in political science, took over the entire company. She showed a special interest in politics in her youthhood, although she was born with an extraordinary talent in high fashion. After she took the helm of Prada, Miuccia steer the company into the right direction and a whole new level of development. Focusing on creativity, modernity and energy, Miuccia never cease to astonish the world.


On each seasonal fashion show, Prada products are undoubtedly the most sought-after darlings capturing the hearts of enthusiastic audiences. The new Cervo Lux bag is another smash hit after the famous Prada Mordore and Prada Fairy. This covetable bag features luxurious look and versatile utility, reflecting the aesthetics of Prada, simple, clean yet understated, elegant. The signature Prada look is represented in luxurious fabrics in luscious colors of black, creams, grays, browns and greens, harmonizing to form understated yet provocative styles.


After graduation, Miuccia renewed the traditional appearance of Prada and obtained striking success. Thanks to the contribution of the granddaughter, Mario’s family label gained the huge fame what Prada is now. Miuccia’s genius lies in creatively using unusually fabrics and mixing up different materials. In 1985, Prada’s classic nylon bag was unveiled. This simple, sleek and sturdy handbag rapidly became a popular accessory spreading as quickly as wildfire. Miuccia is said to be overly fussy about details of her design. This is very true for any fashion artist who has set his or her mind on achieving perfection of design. Many a time, the models have to be changed over and over before they reached Muccia’s initial idea. Always avoiding loud coloring and flamboyant looks, Prada’s hallmarks are luxurious materials, clean lines and basic colors. Prada’s accessories, particularly Prada handbags become essential collections of many high profile celebrities.


Released in 2007, Prada Cervo Lux is a classic Prada purse perfectly combining elegance and functionality. This bag is made in supple deer skin with polished silver tone hardware. The shape is simple yet unique, roomy enough to hold anything you want to take with. It comes in different styles such as tote, shoulder bag and clutch. You can describe this bag as cool, graceful, sophisticated and comfortable. It is suitable for either a formal occasion or a casual outing.


Rarely can any brand compare the energetic innovation of Prada’ design, however, their audacious design does not come with excessive gaudiness, but in clean and decent forms. By looking through the web pages of www.eurohandbag.com, you will be well-informed of the newest and trendiest collections of Prada bags. Wearing one around your arm will brighten up your style and easily underline your personality.

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